To succeed as an entrepreneur, seek to fill a vacuum or void:

Introduction: Why does nature hate vacuums?

“Horror vacuui.” – Galen (philosopher-physician)

Horror (fear) + vacuui (vacuum).

Ikuru Film Still by Akira Kurosawa

Nature hates vacuums. Nature desires to fill vacuums (empty spaces).

Thus — perhaps as an entrepreneurial idea:

To succeed (advance), we must seek to fill a vacuum!


1. Why fill a vacuum?

If there is a vacuum in a certain field of knowledge– here are some beneficial reasons to fill that vacuum:

  1. First-mover advantage: You are the first (or one of the first) to fill this vacuum. Thus, it is easier to become #1 in this small niche you seek to fill.
  2. If you note a vacuum– generally it is something you are curious about: If you continue to pursue your own curiosity (something you care about), you will continue to have the passion to hustle for it.
  3. For the greater good: If there is a certain vacuum or hole of knowledge– filling this will benefit others. For myself, I find deep satisfaction and joy to be able to help empower other human beings.
Ikuru Film Still by Akira Kurosawa

2. Creative Monopoly

Peter Thiel (‘Zero to One‘ book) makes the claim that in order to succeed in today’s modern economy, it is best to become #1 in your own category– to achieve a ‘creative monopoly’.

Ikuru Film Still by Akira Kurosawa

It is easier to create a creative monopoly in a field with a vacuum and a void— instead of a field which is already over-saturated.

3. Branching off

Another idea–

You can still fill a void by creating a new branch of knowledge.

Ikuru Film Still by Akira Kurosawa

For example, it is difficult to gain a creative monopoly in the field of ‘photography’. Better to focus on a sub-segment, or a sub-branch — for example:

Let’s say that street photography is already saturated. Then break it down further:

Essentially the tip is this:

Keep going more specific/niche— in order to break and pave new ground.

I think to succeed, best to start off very small, then continue to grow bigger over time.

4. Entrepreneurship

I think entrepreneurship is a combination of strength, endurance, and overcoming. To me, it doesn’t even matter if you are ‘successful’ or a ‘failure’.

  • To “succeed” means to advance: If you are continually advancing (moving forward), you are continually succeeding.
  • To “fail” means to disappoint: If you are hustling hard, you will never disappoint yourself.

Keep plugging away at the vacuum, never lose your heart (courage), and always seek greater and more epic challenges!

GO HARD.
ERIC


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