Why teach workshops?
Workshop upsides
Several reasons:
- More and more photographers are entering the market. That means, more and more photographers who want to learn how to make better photos.
- Professional cameras are getting cheaper, which means getting a future career in being a professional wedding, commercial, lifestyle, editorial photographer is more unlikely. Why would someone hire you to shoot their commercial gig, when thousands of young (rich) college students are willing to shoot it for free (who can actually make really good photos)?
- Teaching workshops are fun:You walk, talk, get to know your students. You can also take photos during your workshop. Everyone wins. You bring people together, and build a small or local community or mini-society, where you can share inspiration, books, and life stories.
- Workshops are profitable:You can make a lot of money from teaching workshops. The cost of booking venues are relatively affordable. As long as you keep your expenses low, you can make a good living as a workshop teacher.
- Anyone can become a photography workshop teacher. You don’t need to be extroverted. You can teach a workshop according to your own teaching style. There is no one right or wrong way to teach a workshop.
Workshop downsides
Some downsides:
- It is very hard to have people sign-up for your workshops. It requires a LOT of trust. Also, you need to be famous, popular, or influential enough to draw a following.
- It requires a lot of traveling. Not everyone likes to travel. Fortunately Cindy and I like to. But if you don’t want to be on the road much, Workshops might not be for you. Of course, you can teach workshops locally and have students come to you, but the potential downside:you might eventually run out of students in your own city, and you might need to travel domestic or internationally to get more students.
- It is a lot of work. Lots of logistics and planning. Teaching a workshop is harder than it seems.
Photography education is a growing sector
Anyways, I see the future of education in photography a very good one.
Think about it: everyone owns an iPhone, and therefore is interested in photography.
For those who want to be more serious in their photography will buy a more expensive camera, which is getting a LOT CHEAPER. You can buy a very good DSLR now for only a few hundred bucks.
The barrier to entry in photography is getting less and less.
Competition
I don’t believe in competition. I see the world full of BILLIONS of people. Right now, around 7 BILLION people on planet earth. That’s a fucking huge pie, that is only getting bigger.
To me, the economic pie is infinite.
You ain’t competing against anyone in workshops. Most students I know sign up for MANY workshops. Sure, they might not sign up for your workshop this weekend if it conflicts with another workshop, but they might sign up for yours in the future.
Create your own niche genre of workshops
The best way to truly succeed in workshops is to create a very specific, small niche… then expand.
For example, I started in Street Photography, which was once a very small genre. Now it’s quite big. But I’m lucky that I got in very early.
But then again, when I started teaching street photography workshops, everyone said,
But you can’t teach street photography!
Or,
You can’t realistically expect to make a living from that. Come on ERIC, street photography is a fad.
Any niche photography you pursue will get lots of doubters, nay sayers, or people who will tell you that you’re crazy.
My suggestion:follow your own gut. Nobody knows anything. Nobody can predict the future.
To be an entrepreneur is to take risks. So just take a risk.
What kind of small niche type of photography workshop interests YOU? Start off by being your first customer. Then take a risk by booking a conference room for a weekend, and putting up a sign-up link (via Google Forms) and see if anyone is interested. Or just set your workshop price, and put up your email address, for inquiries or to tell people how to sign up.
Conclusion
Ok, we have established the following ideas:
- Photography education is a growing market.
- Photography workshops are profitable.
- Anyone can teach a workshop.
- Nobody will know what kind of genre of photography workshop will be popular. So you must take a risk to discover.
- Photography workshops are enjoyable to teach. And if you like to travel, you can see the world.
Don’t teach workshops if you’re not interested, or if you don’t have any fun doing it. This guide is only for those who WANT to teach, and like teaching.
If you love to teach, share your knowledge, and build communities… workshops are for you.
BE STRONG,
ERIC
PHOTOGRAPHY ENTREPRENEURSHIP 101 >
If you want to make a living (or a killing) from photography, download:
PHOTOGRAPHY WORKSHOPS 101
- Chapter 1. How to Make a Photography Blog
- Chapter 2. How to Price Yourself
- Chapter 3. How to Find Your Market
KEYS TO SUCCESS
- Impatience is a Virtue
- Create Your Own Category
- HOW TO DREAM BIG.
- Will Not or Cannot?
- Why Not?
- How to Think BIG
- How to Stay Ahead of the Curve
- How to Invest in Yourself
- The Two Camera Rule
- MEANINGFUL DIFFERENTIATION
- Advice For College Students
- How to Thrive in Uncertain Times
- CANNIBALIZE YOURSELF.
- DO AND GROW RICH
- Does Fear of Punishment Hold You Back?
- HOW TO GET MORE FOLLOWERS
- How to Innovate
- How to Build Your Own Empire
- YOU ARE ENTITLED TO HARD WORK.
- PICK YOURSELF.
- OWN YOUR PLATFORM
- 10 KEYS TO SUCCESS
Table of Contents
Learn how to make a living from your passion:
- Preface. BRAVE NEW WORLD OF PHOTOGRAPHY
- Chapter 1. How to Create Value
- Chapter 2. ZEN CAPITALISM
- Chapter 3. Scarcity
- Chapter 4. How to Brand Yourself
- Chapter 5. How to Build a True Following
- Chapter 6. The Blueprint to Success in Photography
- Chapter 7. HOW TO BE BOLD
- Chapter 8. How to Sell Out
- Chapter 9. GO AGAINST THE GRAIN
- Chapter 10. EXTREME ABUNDANCE
- Chapter 11. Photography Experience Economy
- Chapter 12. Why You Should Make Money for Your Photography
- Chapter 13. How to Become a Famous Photographer
Photography Business 101
How to Make Money with Photography
- How to Charge More Money in Your Photography
- Why You Should Not Pursue Photography as Career
- Can Photography Make You Rich?
- How I Earn $200,000+ a Year From Photography
- How to earn $10,000 a month as a photographer
- Why you must be an expensive photographer
Photography Marketing 101
- Why You Should Do Photography Work For Free
- How I Became an Internet Famous Photographer
- Photography Blogging Ideas
- Why You Should Promote Your Own Name
- How to Build a Following
- How to Stand Out as a Photographer.
- HOW TO GO VIRAL AS A PHOTOGRAPHER.
- How to Master Marketing
- How to Sell Yourself
How to Hustle.
- Entrepreneurial Advice to My 18 Year Old Self
- How to Become Insanely Productive.
- 5 Lessons From Hesiod on Hustling
Entrepreneurial Principles
- It is Better to Beg For Forgiveness Than Ask For Permission
- The Free Way to Become Rich
- JUST DO IT.
- 7 Steps: How to Make a Living From Your Passion
- How to Do What You Love for a Living
- How to Create an MVP (Minimum Viable Product)
- How to Fail Big
- How to Invest in Yourself
- How to Be Bold in Photography and Life
- Mission: Cover Your Rent and Food
- 1,000 True Fans
- The “10x Principle”: The Only Difference Between “Success” and “Failure”
- Make More Value Not Money
- We Live in a Photo Utopia
How to be a Full-time Photographer
- How to Make a Living From Photography
- The 3 Principles of Making Money With Photography
- Advice for Aspiring Full-Time Photographers
- Don’t Go Into Debt For Your Photography
- How to Brand Yourself as a Photographer
- Trust: The Most Important Thing You Need to Succeed as a Photographer
Photography Blogging
- How to become rich from photography blogging
- How to Make a Living with Blogging
- 50 Blogging Tips For Beginners
- How to Start Your Own Photography Blog
- A Photographer’s Guide to SEO, Blogging, and Social Media
How to Teach Photography
- How to Become a Photography Teacher
- How to Teach a Street Photography Class
- Why I Teach Street Photography Workshops
Social Media
- Why I Deleted My Instagram
- The Social Media Blackbook for Photographers
- Why Do You Need More Likes or Followers?
- Instagram is Going to Be the Next Facebook
- Don’t Trust “Free” Photography Social Networks