Ok, if you are reading this, you might want to make money from photography, and possibly workshops. But… don’t just think of it from your perspective. Why would someone else want to attend your workshop?
ACCESS
See it from their perspective
Ok, you gotta think from the perspective of your potential student.
So, I can talk for myself. Reasons why I would want to attend a workshop of a photographer:
- I want to meet, hang out with the photographer. For example, I’d love to do a workshop with Bruce Gilden or Martin Parr, purely to just hang out with them. I like BOTH their photos, and their badass personalities.
- I want to LEARN from them. Their “secret sauce”. Sure, I can find a lot of information online… but I know that in person, they will probably share new ideas I might have not experienced before.
- Distilled experience: There’s too much information online on a photographer I like. I don’t have a lot of free time. I want to experience their knowledge, wisdom, and have a distilled experience. I would rather dedicate a weekend, or a week, just focused with the photographer.
To distill,
- Personality of photographer
- Information/knowledge/wisdom of photographer
- Unique experience
What would YOU want in a workshop?
Therefore, consider it is impossible to know the minds of others. But you know your own mind.
Therefore, be your own potential student.
Who are some photographers who YOU admire, and WHY would you attend their workshop?
Attend a Workshop
For market studying, to understand workshops better… attend a photography workshop.
See what you like about the workshop you attend, and what you DON’T like.
For example, when I attended a Magnum Photography Workshop, I loved learning from Constantine Manos and David Alan Harvey, because they’re just really fucking good photographers, and have over a century worth of knowledge and wisdom. Sitting in their classes for a week, I learned insane amounts of practical knowledge (like taking 100 photos of a scene, that photos without humans are boring, and to STOP and observe a scene, before making photos).
I also loved the brutally honest critique sessions. No bullshit. How to improve.
What I WISH was different was actually more 1:1 shooting time with them on the streets, hands on.
Of course, there are just my personal preferences.
Therefore the suggestion:
Teach a workshop that you would like, If you were the student.
It is impossible to please all different types of photographers.
Therefore,
Teach a workshop according to your own style.
Don’t teach a workshop against your own style.
For example, I’m very extroverted and hands on. That’s how I like to teach. If you’re more introverted and quiet, Teach like that…more contemplative and zen.
Let your students find you, rather than you find your students.
Conclusion
Your style is unique in teaching. Don’t placate to the masses. Rather, seek to stay as true to yourself as possible, and market yourself, and be unabashedly you.
You will probably fail. But the more you hustle, work hard, publish, and add value to society, the higher your chances for success.
BE STRONG,
ERIC
PHOTOGRAPHY ENTREPRENEURSHIP 101 by ERIC KIM
If you want to make a living (or a killing) from photography, download:
PHOTOGRAPHY WORKSHOPS 101
- Chapter 1. How to Make a Photography Blog
- Chapter 2. How to Price Yourself
- Chapter 3. How to Find Your Market
- Chapter 4. Why Teach Workshops?
- Chapter 5. How to Build Trust
- Chapter 6. How to Market Yourself
KEYS TO SUCCESS
- Impatience is a Virtue
- Create Your Own Category
- HOW TO DREAM BIG.
- Will Not or Cannot?
- Why Not?
- How to Think BIG
- How to Stay Ahead of the Curve
- How to Invest in Yourself
- The Two Camera Rule
- MEANINGFUL DIFFERENTIATION
- Advice For College Students
- How to Thrive in Uncertain Times
- CANNIBALIZE YOURSELF.
- DO AND GROW RICH
- Does Fear of Punishment Hold You Back?
- HOW TO GET MORE FOLLOWERS
- How to Innovate
- How to Build Your Own Empire
- YOU ARE ENTITLED TO HARD WORK.
- PICK YOURSELF.
- OWN YOUR PLATFORM
- 10 KEYS TO SUCCESS
Table of Contents
Learn how to make a living from your passion:
- Preface. BRAVE NEW WORLD OF PHOTOGRAPHY
- Chapter 1. How to Create Value
- Chapter 2. ZEN CAPITALISM
- Chapter 3. Scarcity
- Chapter 4. How to Brand Yourself
- Chapter 5. How to Build a True Following
- Chapter 6. The Blueprint to Success in Photography
- Chapter 7. HOW TO BE BOLD
- Chapter 8. How to Sell Out
- Chapter 9. GO AGAINST THE GRAIN
- Chapter 10. EXTREME ABUNDANCE
- Chapter 11. Photography Experience Economy
- Chapter 12. Why You Should Make Money for Your Photography
- Chapter 13. How to Become a Famous Photographer
Photography Business 101
How to Make Money with Photography
- How to Charge More Money in Your Photography
- Why You Should Not Pursue Photography as Career
- Can Photography Make You Rich?
- How I Earn $200,000+ a Year From Photography
- How to earn $10,000 a month as a photographer
- Why you must be an expensive photographer
Photography Marketing 101
- Why You Should Do Photography Work For Free
- How I Became an Internet Famous Photographer
- Photography Blogging Ideas
- Why You Should Promote Your Own Name
- How to Build a Following
- How to Stand Out as a Photographer.
- HOW TO GO VIRAL AS A PHOTOGRAPHER.
- How to Master Marketing
- How to Sell Yourself
How to Hustle.
- Entrepreneurial Advice to My 18 Year Old Self
- How to Become Insanely Productive.
- 5 Lessons From Hesiod on Hustling
Entrepreneurial Principles
- It is Better to Beg For Forgiveness Than Ask For Permission
- The Free Way to Become Rich
- JUST DO IT.
- 7 Steps: How to Make a Living From Your Passion
- How to Do What You Love for a Living
- How to Create an MVP (Minimum Viable Product)
- How to Fail Big
- How to Invest in Yourself
- How to Be Bold in Photography and Life
- Mission: Cover Your Rent and Food
- 1,000 True Fans
- The “10x Principle”: The Only Difference Between “Success” and “Failure”
- Make More Value Not Money
- We Live in a Photo Utopia
How to be a Full-time Photographer
- How to Make a Living From Photography
- The 3 Principles of Making Money With Photography
- Advice for Aspiring Full-Time Photographers
- Don’t Go Into Debt For Your Photography
- How to Brand Yourself as a Photographer
- Trust: The Most Important Thing You Need to Succeed as a Photographer
Photography Blogging
- How to become rich from photography blogging
- How to Make a Living with Blogging
- 50 Blogging Tips For Beginners
- How to Start Your Own Photography Blog
- A Photographer’s Guide to SEO, Blogging, and Social Media
How to Teach Photography
- How to Become a Photography Teacher
- How to Teach a Street Photography Class
- Why I Teach Street Photography Workshops
Social Media
- Why I Deleted My Instagram
- The Social Media Blackbook for Photographers
- Why Do You Need More Likes or Followers?
- Instagram is Going to Be the Next Facebook
- Don’t Trust “Free” Photography Social Networks