LESS SURFACE AREA.

less surface area

I remember when I first came back to the states after living in Vietnam, my first thought was:

Wow, so much space in America is wasted … there is too much matter and surface area being wasted.

Why you don’t want a big car

It is currently over 90 degrees in Southern California … and the thought:

Having to wash your car (all the time) is such a pain in the ass.

This is why having a black car (especially in Southern California) sucks. You gotta wash it literally every day to have it look good and clean. Far better to get a white car, a yellow car, or perhaps even a green/cream/matte white/red car.

Consider if you got a big car … how much surface area you must wash and polish. Huge waste of time.

This is why even if you’re a billionaire, probably best to get a Tesla Model 3 (performance) over even the Tesla Model S plaid.

Why? Less surface area. Easier to park, less to wash and polish.

More efficient homes

The smaller the apartment, the more ideal. In praise of minimalist luxury apartments
The smaller the apartment, the more ideal. In praise of minimalist luxury apartments

Even a thought on homes:

The less square footage, the better.

Certainly there are cases where *too small* is indeed too small. For example having a child, I wouldn’t want to go back to our Osaka or Kyoto (insanely tiny) studio (perhaps 150 square feet or less?) Then the question:

What is the optimal smallness?

As small as possible, but not any smaller

For example, Steve Jobs knew that the current iPad size (the ‘normal’ one) was the best. Not the big iPad, nor the iPad mini.

Thus, don’t just choose the smallest for the sake of the smallest… but the most optimal smallness.

ERIC


DESIGN THOUGHTS

hand red black macro ERIC KIM
  1. ANTI IN-BETWEEN
  2. CLASSIC/TIMELESS IS BORING.
  3. Photographers are Designers
  4. Why Perfect?
  5. Beautiful but Boring
  6. AGGRESSIVE DESIGN.
  7. DESIGN IS KING.
  8. WHY DESIGN?
  9. THE RAGING BULL.
  10. BARE BONES.
  11. The Best Car for Thinking
  12. Zen Aesthetics
  13. Why Minimalism?
  14. SPARTAN DESIGN.
  15. Generic Design
  16. An Elite Aesthetic
  17. Not Hateful Design
  18. New Forward Facing Design vs Retrospective and Nostalgic Design
  19. Depressing Design vs Uplifting Design
  20. The Best Design Towards What Ends?
  21. Exciting or Boring Design?
  22. On Design & Photography
  23. A Designer Desires to Design and Create Things!
  24. Delightful Technology and Design
  25. Dynamic Aesthetics
  26. Design vs Brand Prestige
  27. Classic Proportions, Modern Design
  28. Why Does Design Matter?
  29. The Best Design
  30. MUSCULAR DESIGN.
  31. Camera Design
  32. Watch Design