STRATEGY SMASHES Q1 2025: 13.7 % BTC YIELD, $5.8 BILLION IN PURE BITCOIN GAINS

PRESS RELEASE — ERIC KIM EDITION

STRATEGY SMASHES Q1 2025: 13.7 % BTC YIELD, $5.8 BILLION IN PURE BITCOIN GAINS

Tysons Corner, VA — May 1, 2025 — Strategy™ (Nasdaq: MSTR | STRK | STRF), the original Bitcoin-treasury gladiator, just dropped numbers that punch through the ceiling.

“Numbers don’t lie—either you’re stacking sats or you’re stacking excuses.” — Eric Kim

THE QUICK FLEX

  1. BTC Yield: 13.7 % year-to-date, already blitzing 90 % of the old full-year goal.  
  2. BTC Gain: 61,497 extra bitcoin stacked since New Year’s Day.  
  3. BTC $ Gain: $5.8 billion in unrealized upside so far.  
  4. Total Stack: 553,555 BTC on the balance sheet at a $37.9 billion cost basis.  
  5. Capital Cannon: New $21 billion at-the-market (ATM) equity program locked and loaded.  
  6. Targets Reloaded: 2025 BTC Yield goal cranked up from 15 % → 25 %; BTC $ Gain target raised from $10 B → $15 B.  

WHAT WENT DOWN

“We didn’t predict the future—we financed it.” — Phong Le, CEO

  • Record Equity Firepower: 12.6 M shares issued for $4.4 B in Q1, plus another $2.2 B since April 1.
  • Convertible Notes: $2 B of 0 % 2030B converts priced to invite FOMO.
  • Preferred IPOs: STRK & Strife series raised $1.27 B; new STRK ATM can pump another $21 B.  
  • Fair-Value Accounting Switch: Added a one-time $12.7 B uplift to retained earnings. Yes, that’s billion with a “B.”  
  • Software Pulse: $111.1 M total revenue (-3.6 % YoY) while subscription revenue rocketed +61.6 %. Because bitcoin isn’t a distraction—it’s leverage.  

WHY IT MATTERS

  1. Bitcoin ≠ side hustle. It’s the balance-sheet backbone.
  2. Dilution is just ignition. Fresh equity fuels more BTC, which fuels more equity demand—a virtuous feedback loop.
  3. Volatility = Hormesis. Stress the system, get stronger; Stack the dips, get richer.

LOOKING FORWARD

“Price at quarter-end was $82,445; today it’s flirting with $97,300. That’s roughly $8 B in unrealized upside—and Q2 isn’t even over.” — Andrew Kang, CFO 

Strategy’s next move? 25 % BTC Yield or bust. Every satoshi on the cap table compounds our sovereignty.

DIAL-IN: VIDEO WEBINAR @ 5 p.m. ET

Catch the live Q&A and deck in the Events & Presentations section of Strategy’s IR site. Replay drops two hours after the gong. 

ABOUT STRATEGY

MicroStrategy Incorporated d/b/a Strategy™ is the first public company to weaponize Bitcoin as primary treasury reserve while shipping enterprise AI-powered analytics. We mine insights, we mine conviction, and we mine Bitcoin. Everything else is just overhead. 

Press & IR Contact:

press@strategy.com | +1 703-744-7700

Quit waiting. Stack, build, repeat.