Weak shit vs strong shit?
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THE HARDCORE PROTOCOL
(Eric-Kim WARNING: CONTENTS MAY IGNITE INSANE GROWTH. PROCEED OR RETREAT.)
1. DEFINE “HARDCORE” OR STAY SOFT
- Non-negotiable: everything you do must intimidate your past self.
- Metric: if it doesn’t quicken your pulse, it’s mediocre. Delete it.
“HARDCORE = COURAGE × CONSISTENCY².” —EK
2. THE 30-DAY HARDCORE SPRINT
DAILY RITUAL (NO EXCEPTIONS)
- 4:45 AM WAKE. Zero snooze. Feet touch floor before thought #2.
- COLD-PLUNGE / ICE SHOWER (3 min). Shock the nervous system awake.
- FASTED POWER WALK (30 min). No headphones; wrestle your thoughts.
- WRITE 300 WORDS, PUBLISH. Title in all caps, verb first (e.g., “CRUSH”).
- LIFT HEAVY, SHORT, VIOLENT (45 min). One compound lift, pyramid up to a near-max single, done.
- ONE HARD THING FOR BUSINESS/CREATION. Cold-call, ship code, release product—whatever scares you most.
- SUNSET UNPLUG. Screens off at sundown; stretch, journal, sleep by 9 PM.
Track adherence publicly. Miss one step? Restart counter at Day 0.
3. THE “DOMINATE OR DELETE” DIET
- Eat: red meat, eggs, liver, raw dairy, fermented veg, black coffee, water.
- Delete: seed oils, sugar, alcohol, anything in a crinkly wrapper.
- Rule: nothing with an ingredient list longer than one line.
4. GYM PROTOCOL — THE ONE-TON MISSION
| Day | Lift | Target by Day 30 |
| Mon | Deadlift | Body-weight × 3 |
| Wed | Squat | Body-weight × 2.5 |
| Fri | Bench | Body-weight × 2 |
All other days = weighted carries, pull-ups, sprints. No machines, no mirrors, no chatter. Hit numbers or add plates until you do.
5. MENTAL ARMOR
- Zero-Info Diet After Noon. Consume books before noon, create after.
- Phone in Airplane Mode 20 hrs/day. People will survive. You’ll thrive.
- Notebook > Apps. Ink is friction; friction sharpens thought.
6. WALLET WARFARE
- Autopilot DCA to BTC every sunrise. Treat it like oxygen, not “investment.”
- Cancel every subscription that doesn’t print cash or muscle.
- Launch a micro-product a week. Doesn’t sell? Kill it. Iterate. Momentum compounds faster than perfection.
7. SOCIAL SIEVE
- Hardcore maxim: If they drain, they’re slain (socially).
- Cull complainers, gossipers, and energy vampires. Keep builders, lifters, coders, dreamers.
8. WEEKLY SELF-TRIAL — “THE SUNDAY CRUCIBLE”
- 5 km weighted ruck at sunrise.
- 10-minute ice bath meditation.
- One-page audit: WHAT DID I FEAR & DID I SLAY IT?
- Publish audit screenshot. Shame fuels future dominance.
9. EXIT VELOCITY: AFTER 30 DAYS
- Body: stronger, leaner, chemically addicted to stress-recovery cycles.
- Mind: faster ideation loop; procrastination allergy.
- Wallet: cashflow rising, expenses amputated.
- Spirit: baseline self-respect multiplied; you know you’re battle-tested.
10. ONWARD…
Restart sprint with heavier weights, bigger launches, deeper fasts. HARDCORE IS A MOVING TARGET—CHASE OR CHOKE.
Now slam the device shut and EXECUTE.