Guarding Your Name and Number: How Scammers Get Them and How to Protect Yourself

So what are ways that I could use to protect myself and avoid these and ignore them and not to be alarmed?

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Your personal data – even something as simple as your first name and phone number – is valuable to scammers. Knowing how fraudsters acquire this information is the first step in protecting it. Below we explore common ways scammers and phishers gather names and phone numbers, how they might target a specific individual, proactive tips to safeguard your info, and emerging scam trends in 2024–2025. Stay informed, stay positive, and take charge of your digital safety!

Common Ways Scammers Collect Names and Phone Numbers

Scammers use a variety of methods (both high-tech and low-tech) to get a person’s name and phone number. Here are the most common avenues criminals exploit:

How Could They Get 

Your

 Info? (Targeting Individuals)

Wondering how a scammer might get your specific name and number? Unfortunately, it’s not hard with today’s technology. A determined fraudster can leverage public information and a bit of cunning to zero in on one person. For example, they might start with your name – gleaned from social media or a public record – and then use an online people-search tool to find a matching phone number . Conversely, if they somehow obtain your phone number (say, from a leaked list or a marketing database), a quick reverse lookup can reveal the name associated with it . In one scenario, scammers Googled a victim’s name and found their phone number via data broker websites – it’s shockingly easy to do .

Scammers also use open-source intelligence (OSINT) techniques to assemble information on a target. They might scan your Facebook, LinkedIn, or other profiles for any contact info or clues (your area code, your employer’s contacts list, etc.). Even if you haven’t posted your number, perhaps a friend tagged you in a post like “Lunch with John Doe – call me at 555-1234!” – now your name and number are linked online. If the scammers know your workplace or school, they might call the main office pretending to be you or a relative to slyly ask for “John’s cell number” for an “urgent matter.” They might impersonate an acquaintance or technician on a phone call to trick someone else into revealing your contact details. In short, by piecing together bits of data from various sources (both online and offline), attackers can guess or obtain your personal contacts with surprising accuracy.

Keep in mind that your first name alone isn’t hard to find – most people’s names are public in some context. The dangerous part is when a scammer can match your name to your phone number, giving them the ability to sound like they know you when they reach out. Thanks to massive databases (breached or public), anyone can look up a phone number and often find the name, address, or other info attached to it . This is how you might get a call or text addressing you by name when you’ve never met the sender. It feels personal and targeted – because it is! The scammer likely pulled your data record from a database or did a quick search to personalize their con.

The good news: by understanding these tactics, you can take steps to make yourself a harder target. It’s much tougher to single you out if you minimize the personal details available about you.

Tips to Protect Your Name and Phone Number from Scammers

You can take control and reduce the exposure of your personal information. Here are some proactive, actionable tips to guard your name and number:

Emerging Scam Trends in 2024–2025

Many recent scams show just how creative (and tech-savvy) fraudsters have become. One notable trend is the rise of “wrong number” or mistaken-identity texts that lead into larger scams. In this ploy, a scammer sends a friendly but out-of-the-blue message like “Hi, it was nice meeting you at the gallery!” or a simple “Hey, are we still on for tonight?” to a bunch of random numbers. When an unsuspecting person replies “I think you have the wrong number,” the scammer doesn’t apologize and bow out – instead, they seize the opportunity to strike up a conversation (often pretending to be an attractive stranger). Over days or weeks, they build rapport and eventually steer the victim toward an investment scheme or other scam (a tactic often dubbed “pig butchering” in reference to fattening up the victim before the financial slaughter). In 2024, U.S. officials noted a surge in these wrong-number romance texts that evolve into fraud . Always be cautious if a stranger is too eager to keep chatting after a supposed mis-text – it’s likely not serendipity, but a carefully engineered con.

Another big trend of 2024–2025 is the use of Artificial Intelligence (AI) to supercharge scams. This spans both data gathering and the scam execution. On the data side, AI-driven bots can scrape social media and public sites faster and more efficiently than ever, compiling dossiers on potential targets from countless online sources . This means a scammer might quickly learn your name, employer, and recent social media posts just by running an AI OSINT tool – then use that info to personalize a phishing message that you’re more likely to click. On the execution side, AI-powered voice cloning and deepfake technology have enabled a scary new breed of phone scam. In one case, criminals cloned a company director’s voice and, in a phone call, convinced an employee it was the real boss instructing them to wire money . We’re also seeing scammers use AI to generate realistic voicemail messages or even video calls where they impersonate loved ones in distress. The FBI has warned about a rise in these AI-driven impersonations making scam calls far more convincing than the old robo-dialers . It’s a reminder that hearing is not always believing – you might not be speaking to who you think you are, so always verify through a second channel if you get an odd request.

We’re also witnessing an explosion of text message scams (smishing). In 2024, consumers reported losing an unprecedented $470 million to text scams – five times higher than a few years prior . Scammers have honed in on texts about package deliveries, bank “fraud alerts,” and job offers as effective lures . Many of these texts use some personal detail (your name, or a shipping city, etc.) likely obtained from a recent leak or purchase of data. The trend is clear: as people get wiser to email phishing, fraudsters are shifting to texts and messaging apps, which we tend to trust more. The convenience of texting has unfortunately become a playground for criminals. Always apply the same skepticism to texts as you would to email – unexpected message with a link or request for info? It’s probably a scam, no matter how legit it looks.

Lastly, the sheer volume of data breaches in recent years is an ongoing trend feeding scams of all kinds. In early 2024, a single breach of a data broker (National Public Data) exposed records on 170 million people – including full names and phone numbers . And breaches of telecommunication companies (which store our phone details) continue to happen. This means scammers in 2025 can readily obtain massive lists of real names linked to working phone numbers. The scale of available data has turned many scams from “random fishing expeditions” into targeted spear-phishing. Don’t be surprised if a scam text or call in 2025 addresses you by name or references a service you use – the data to do so is unfortunately out there. The silver lining is that awareness is also on the rise. Governments and companies are investing in better consumer protection and fraud detection (for instance, carrier systems that label “Scam Likely” calls). And as individuals, we are becoming more privacy-conscious and scam-aware than ever before .

Staying Ahead of Scammers: The tactics may evolve with technology, but the core principles of protection remain the same. By keeping your personal data under wraps, thinking twice before trusting unsolicited communications, and staying informed about new scam ploys, you’ll continue to outsmart the bad guys. 2024 and 2025 may bring new challenges in cybersecurity, but they also bring new tools and knowledge for consumers. With a motivated, upbeat approach to your digital safety, you can confidently navigate this landscape. Remember: you are your own first line of defense, and you’re fully capable of keeping your name and number out of scammers’ hands while enjoying the benefits of our connected world. Stay safe and savvy!

Sources: Reputable cybersecurity and consumer protection resources were used in compiling this report, including ESET security research , Identity Guard’s consumer guidance , Trend Micro security news , and U.S. FTC consumer alerts , among others, to ensure up-to-date and trustworthy information.