FASTER.

Speed

What do we desire? Speed. We truly do have the “need for speed”. And in todays world and economy, speed wins.

How did Google win?

Google won from speed. Speedier results, with the minimalist only text results. Even now, Google uses images sparingly, because Google knows images are slower than text.

This is also why I prefer reading over listening or watching. For me, reading is 1000x faster than listening to any podcast or watching any video (even at 2x speed).

Smaller and lighter is typically faster

With NIKE sprinting shoes, typically the lighter the better. Also with cars, to make your car faster it typically seems that doing weight reduction is more effective than adding more horsepower.

Speed towards what ends?

Thought:

Time is the ultimate resource, because we cannot get more of it no matter how rich or smart we are.

Thus perhaps it shouldn’t be about life-extension, but rather — life efficiency.