Jan 3, 2009
The second best idea is worth nothing ***
Improve virtual circumstances
Imaginary happiness
Imaginary energy
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100x your money
$100M
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Technical debt
Every time you introduce one new thing you break two things
Heat dissipation
Absorb the universe’s physical constants
Oil is different
Take the risk , execute   
.EXE philosophy to life
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Bitcoin treasury company is the best idea there’s no second best idea 
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I am the hyper turbo ultra god!!!
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The privilege of grass and uneven surfaces?
If Bitcoin is understood to be property (not currency), it won’t be banned in a
country that gives you property rights.
A common objection you continue to hear is “It’s too late to buy Bitcoin!” Henry
Ford decided to harness fire for the internal combustion engine a million years
after human beings discovered it. It was not too late. Neither is it too late to use
the wheel, explosives, the English language, aircraft, electricity, mobile phones,
computers, or the internet. It is not too late to buy Bitcoin. Bitcoin is technology.
It’s never too late to master technology.
Bitcoin is technology it’s never too late to master technology
–> is it too late to buy an iPhone?
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I’m a bitcoin maximal list?
No observers who own no bitcoin
Bitcoin represents the digital transformation of capital. What is that worth? That is
half of everything in the human race.
Think capital, capitalism maybe the whole time capital capitalism was seen as evil is because it was based upon unethical money. But now that we have bitcoin we could finally become ethical? 
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Bitcoin capitalist
“ I’m a bitcoin capitalist ”
“Make no little plans; they have no magic to stir men’s blood and probably
themselves will not be realized. Make big plans; aim high in hope and work,
remembering that a noble, logical diagram once recorded will never die…”
—DANIEL BURNHAM (Director of Works, Chicago World’s Fair, 1893)
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I watched my stock go from
$333 a share to 42 cents. The lesson is don’t spend more money than you’re taking in.
Our cost structure compressed—$50 million in travel costs, marketing, and
trade shows went away. We actually found that we were more efficient. That black swan
event kicked us into a higher productivity gear.
Our cost structure compressed
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are getting inflation on everything scarce and desirable.
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I had a mega problem,; what mega problem am I really trying to solve?
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“My dear, here we must run as fast as we can, just to stay in place. And if
you wish to go anywhere, you must run twice as fast as that.”
—LEWIS CARROLL (Through the Looking-Glass, and What Alice Found There)
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Solutions and problems?
I think maybe the issue in today’s world is that we’re trying to propose solutions to problems that don’t really exist and or, we are innovating for innovation sake?
I think perhaps the more rational approach is to only strive to seek to solve real life problem that you actually have. For example if I think about haptic industries and all of the straps and products we made, It was almost always based on a true need that I myself ERIC KIM desired as a photographer and street photographer.
I think also in life, looks like a lot of people want real solutions to real problems like my friend Melly–> she told me the other day that her dream was fire, financial independence retire early.
Also, when I was in a pickle when Covid hit, one of the things that I was in need of was economic empowerment, bitcoin and later MSTR was the way.
So I try to think about this critically because time is the most scarce asset we have on the planet. Doesn’t matter if you have like $100 trillion but you’re gonna die in like a month, it would be better to be like a young scrappy inspired 21 year-old who is poor and hungry, with like 100 years ahead of you, rather than the hundred year-old trillionaire who cannot even walk on his own anymore.
As a consequence I think we must become more critical of time, energy physiological energy etc. Also another big thing I’ve realized is breath power, I love to talk but the more I talk the more I lose my breath. And I lose my voice. As a consequence, each and every single word we utter should be considered.
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Equities: I’m not so silly as to go buy 20th-century stock (Apple, Amazon, Meta,
etc.) It was a good idea in 2012 (if you had done it, you would have made 10 times
your money). Not the same idea today.
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Apple might go up by two but not 10
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I want something that might be cut in half but can increase by a factor
of 10—an asymmetric payoff. T
Asymmetric payoff
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there is no winning investment in a company that’s not a technology
company.
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It must be a technology company, actually if I think about it, is it possible to think that me and myself ERIC KIM, and blogging and websites as a technology company? 

“Slow is smooth, smooth is fast.” —U.S. Navy SEALs mantra
Slow is smooth 
Smooth is fast
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Do you want to go
twice as fast? Well, it’s eight times more expensive.
When you try to go faster than that speed, you delaminate.
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Speed is good but too much speed is bad like for example I think superficially people like the idea of bitcoin going up 500% a year every year forever but it might not be good because then you would not be able to afford enough bitcoins?
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If you are an entrepreneur, my general recommendation is not to work yourself to death.
Instead, notice that there’s $450 trillion of capital stuck in traditional 20th-century assets
and there’s $2 trillion of capital in Bitcoin.
Don’t work yourself to death
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Instead, what you want to do is borrow money for a long duration (greater than ten
years) at a low interest rate (less than 10%).
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Financial genius
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Trade temporary for permanent ***
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We are only taking bitcoin risk
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 The key point here is that only
one company can be the leading Bitcoin bank, and to be that company, you must be 150%
Bitcoin.
We will live or die based on Bitcoin.
Strategy is a bitcoin bank
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I’m gonna keep buying the top because it’s going to keep forever going up
Selling your company is corporate death
You would never sell your kid so why would you sell your company?
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Buy the future