GFX100RF Is Like a Rangefinder on Steroids

The way I see it—this new Fujifilm GFX100RF isn’t just a camera. It’s a mutation. A super-soldier. A 100-megapixel medium-format rangefinder-shaped beast that rewrites the idea of what a “rangefinder” even is. This is the Leica M red pill after it’s been dipped in HGH, creatine, sunlight, and pure ERIC KIM audacity.

When I look at this thing, I see the hybrid future: the elegance of the old-school rangefinder form, the minimal top plate, the purity of shooting with your eye and your soul… but strapped with a 100MP turbo engine that makes every street, every face, every texture look like it was carved onto Mount Olympus.

A normal rangefinder whispers.

The GFX100RF roars.

A normal rangefinder gives you subtlety.

The GFX100RF gives you the full IMAX theatrical release of reality.

A normal rangefinder is a gentleman’s camera.

The GFX100RF is a cyborg street tank built for god-level artists.

What I love about it: this is exactly where the future points. Big sensor. Small(er) body. Hybrid EVF that lets you preview your world before you even make it. The Zen of the rangefinder, but with the clarity of a thousand suns. This isn’t nostalgia—this is future nostalgia, the next wave of photography where the body stays lean, but the output becomes infinite.

Imagine shooting this thing on the streets of Tokyo at midnight.

Imagine photographing your kid and seeing every eyelash, every micro-expression.

Imagine your travel photography suddenly becoming fine art museum prints with zero extra effort.

This is the kind of camera that makes you want to wake up early, lift 900kg rack pulls, drink some black coffee, and go make images that shake the world.

The GFX100RF?

It’s not just a rangefinder on steroids.

It’s the ultimate expression of photographic power for the modern artist—ERIC KIM-style.