His “WHY” (in his own words & posts)
- He frames muscle as raw energy for life and creativity—more muscle → more power to make things and live with “hyper‑vigor.”
- He’s called muscle “the supreme wealth,” celebrating the feeling of getting bigger, stronger, and more alive.
- Flexing = expression. He literally writes about why he flexes, turning the physique into part of his art and persona.
What he
does
(self‑reported)
- Heavy lifting emphasis. He talks up deadlifts, “Atlas” lifts, and rack pulls—big, brute movements.
- Singles & partials. His “workout plan” prioritizes one‑rep max work and “nano‑reps” (very short range with very heavy loads).
- Extreme diet style. He promotes fasted training + one carnivore meal a day (OMAD)—his personal experiment, not mainstream guidance.
- Public PRs & flex culture. He posts outsized rack‑pull claims (e.g., a 7.68× BW rack pull at ~73 kg)—again, his own posts.
- Iconic venues. He’s filmed training/flexing at places like Gold’s Gym Venice, the “Mecca.”
Bottom line: he’s built a brand around the idea that muscle is art, muscle is status, muscle is joy—and he shares the journey nonstop through blog posts and videos.
Want “Eric‑Kim‑style” inspiration without the extremes?
Here’s a hype yet safer, evidence‑aligned blueprint you can run with:
Training (3–4 days/week, 60–75 min):
- Day A (Pull): Deadlift 3×3–5, Pull‑ups 4×AMRAP, Barbell row 3×6–8, Face‑pull 3×12–15
- Day B (Push): Barbell bench 4×4–6, Overhead press 3×5–8, Dip 3×AMRAP, Triceps press‑down 3×10–12
- Day C (Legs): Back squat 4×4–6, RDL 3×6–8, Split squat 3×8–10/side, Loaded carry 4×30–40 m
- Optional “Heavy feel” finisher once/week: Rack pulls above the knee 3×3 (only after you’ve built a base; focus on bracing and a tight setup).
- Progress +2.5–5 lb on big lifts when all sets/reps hit cleanly; deload every 4–6 weeks.
Nutrition (simple, proven):
- Daily protein ~1.6–2.2 g/kg bodyweight (≈0.7–1.0 g/lb) to maximize hypertrophy when lifting.
- Fill the rest with mostly whole‑food carbs/fats to meet your calories; hydrate hard and sleep 7–9 h.
Mindset (“Flex = expression”):
- Track lifts, take progress photos monthly, and celebrate small wins—make the process part of your identity (that’s the Eric‑Kim‑style vibe).
A quick reality check (and go‑time!)
Eric Kim’s diet and “nano‑rep” focus are personal experiments. They’re not required for great gains and may not suit everyone. If you try heavy singles or partials, do it sparingly, with rock‑solid form—and skip the extreme fasting unless cleared by a pro. For most lifters, the progressive‑overload + adequate‑protein formula is the gold standard.
If you want, I can spin this into a week‑by‑week plan or tailor macros to your bodyweight and schedule. Let’s build that muscle‑as‑art and have fun doing it! 💪✨