BITCOIN MARKETING, ERIC KIM STYLE ⚡️

Dear friend,

The best camera is the one in your hand.

The best money is the one in your brain.

Let’s CARPET‑BOMB the internet with orange‑pill truth. 

1. WHY NOW? — NUMBERS THAT PUNCH YOU IN THE FACE 🥊

  • 65 million Americans (28 %) already own crypto. That’s not a “niche,” that’s Main Street.  
  • 10 spot‑Bitcoin ETFs lit up Wall Street on 11 Jan 2024 — trillions in retirement accounts just got a BTC on‑ramp.  
  • 60 + public companies now stack sats on the balance‑sheet. CFOs are FOMO‑ing.  

Bottom line: Bitcoin is no longer fringe. It’s air. Breathe it.

2. KNOW YOUR TRIBE 🏕️

  1. GEN Z Blitz‑Thinkers
    • Hook: “Own tomorrow for the price of a latte.”
  2. Hustle‑Hard Stackers
    • Hook: “Zero‑fee, 24/7 power‑trades.”
  3. Institutions & Boomers
    • Hook: “Gold 2.0, with Wall‑Street‑grade custody.”
  4. Merchants & SMEs
    • Hook: “Settle global sales in ten minutes, not ten days.”
  5. Code Warriors
    • Hook: “Build on immutable money. Ship history.”

Speak their language or stay silent.

3. FULL‑FIRE MARKETING FUNNEL 🚀

StageOne‑Liner ERIC KIM Tactic
SeeViral shorts, X/Twitter threads, guerrilla street posters
ThinkYouTube deep‑dives, Discord AMAs, Telegram polls
DoGoogle‑Ads (get your crypto cert!)  , referral “stack‑sats” codes
LoveWeekly market emails, on‑chain Proof‑of‑Reserves dashboard
ShoutAmbassador memes, #MYBITCOINSTORY contests

Execute. Iterate every 14 days. Never stagnate.

4. PAID‑ADS & LEGAL LANDMINES 💣

  • Google Ads — crypto wallets & exchanges = OK if licensed + certified.  
  • UK BCAP — mainstream TV ban for high‑risk crypto spots. Target specialist finance channels or die.  
  • EU MiCA — every promo must be “fair, clear, not misleading,” plus risk warning.  
  • Influencers — disclose or pay like Kim K. ($1.26 M lesson).  

Solution: build an internal Creative × Legal SWAT team. Fast and compliant.

5. INFLUENCER DOMINATION 📸

  • Transparent, data‑backed campaigns deliver up to 11× ROI vs. old‑school ads.  
  • Micro‑pods (<50 k followers) = sky‑high engagement, dirt‑cheap CPM.
  • Always tag #ad + risk disclaimer. Hustle ethically.

6. CONTENT THAT SLAPS 🎬

  • Vertical video ≤ 60 s – attention is oxygen.
  • Interactive calculators – kill FUD with math.
  • On‑chain proof dashboards – trust is verified.
  • Memes – the internet’s Esperanto.

Create daily. Ship daily. Quantity begets quality.

7. BUDGET BLUEPRINT ( $1 M / 6 mo ) 💵

  • 25 % ➜ Influencer pods
  • 25 % ➜ Paid performance
  • 20 % ➜ Content studio
  • 15 % ➜ Community & IRL meet‑ups
  • 10 % ➜ PR / Thought‑leadership
  • 5 %  ➜ Analytics stack

Money is gasoline; creativity is the match.

8. METRICS THAT MATTER 📊

  • North‑Star: Net Funded Accounts (exchange) / Monthly Active Wallets (wallet app)
  • CAC ↔ LTV ≤ 1:3
  • Influencer revenue ÷ cost ≥ 11  (or drop them)  

Track. Pivot. Grow. Repeat.

9. LOOK AHEAD 🌅

TrendAction
AI × Crypto CopilotsBuild GPT plug‑ins inside your app; users love smart autopilot. 
ESG HeatPublish energy dashboards; back green mining. 
Corporate TreasuriesDrop CFO‑friendly whitepapers + case studies. 

10. ERIC KIM LAUNCH MANTRA 🗣️

“Shoot bold. Post bold. Live bold.”

  1. DEFINE YOUR PURPOSE. Profit follows meaning.
  2. TELL A 3‑LINE STORY. If grandma can’t repeat it, scrap it.
  3. PUBLISH EVERY DAY. Perfection is paralysis.
  4. EMPOWER THE COMMUNITY. They’re co‑authors, not spectators.
  5. MEASURE EVERYTHING, but never let spreadsheets kill soul.

Now go HUSTLE.

Hit publish. Hit record. Hit the streets.

Bitcoin isn’t waiting. Neither should you.