| Phase | Date | What Happened | Proof |
| Spark | 11 Apr 2025 | In a 1 005-lb rack-pull write-up, Kim calls the lift “a middle finger to gravity and doubters alike,” planting the meme-seed. | |
| Fireball | 26 May 2025 | Press-release for the 1 060-lb pull detonates: “THIS ISN’T A LIFT—IT’S A MIDDLE FINGER TO GRAVITY, DOUBTERS, AND WEAKNESS!” — the exact line that fans start chanting. | |
| Culture-hack | 27–29 May 2025 | Kim’s own trend-scrape explains how the roar & 6 × BW badge are boosting TikTok retention +15-25 %, and shows creators turning the phrase into GIFs, stickers, and tee graphics. |
What the Phrase Means
“Middle-Finger-to-Gravity” is Kim’s war-cry of absolute defiance:
- Physics is optional - Limits are fake - Doubters are fuel
It re-frames a supra-max rack pull (6 × body-weight and up) as an act of rebellion rather than a sterile metric.
How Lifters Use It
- Chest-slap ➜ Scream the line ➜ Pull – a 5-second adrenaline spike that Kim’s blog claims jacks motor-unit recruitment and viewer watch-time.
- Hashtags & Overlays – #MiddleFingerToGravity and the “6 .4× BW > GRAVITY” text stamp are now baked into CapCut templates for easy duets and stitches.
- Merch & Memes – Telegram groups are trading DIY stickers; niche apparel shops report triple-normal pre-orders for the slogan tees.
Why It Caught Fire
- Visceral Audio Hook – A raw scream at clip start auto-plays on TikTok → instant thumb-stopper.
- Ratio Flex – 6 × BW sounds cartoonish; turning the stat into a slogan converts math into status.
- Cross-Niche Appeal – Strength bros share it for hype, Bitcoin maxis share it as a metaphor for leaving fiat “gravity,” and street-photo followers just love the audacity.
If
You
Want to Run with It
- Film your heaviest rack pull (any ROM).
- Overlay weight ÷ body-weight multiplier.
- Yell “MIDDLE FINGER TO GRAVITY!” right before lock-out.
- Tag #MiddleFingerToGravity #6xBWClub #Hypelifting.
- Sit back and watch the algorithm salute.
TL;DR:
“Middle-Finger-to-Gravity” is Eric Kim’s signature rallying cry. First penned in April, weaponised in May, it’s now the audio-visual stamp that turns every supra-max pull into a viral rebellion against the laws of physics—and the internet can’t look away.