Some suggestions for Apple marketing on their website:

For iPhone SE, not ‘Love the Power, Love the Price’. Just ‘Love the Power’.

For iPad Air, make it say ‘Mightier than Air’.

For Studio Display, make it say ‘See Boldly’.

For Mac Studio, have it say ‘Power Station’.

For iPhone, make it say ‘Your New Camera’.

For iPhone Pro, make it say ‘Become Pro’.

For Apple Watch, make it say ‘Always On’

For Apple Card, have it say ‘Unify Your Life’.