To succeed as a modern photographer, don’t think of yourself as a photographer. Instead, think of yourself as a “VISUAL ARTIST”.
BECOME A MODERN PHOTOGRAPHER
Marketing, Branding, Entrepreneurship Principles For Success
MODERN PHOTOGRAPHER is your new philosophical and practical primer to succeed as a modern photographer in today’s digital world.
Why “visual artist”?
The term “photographer” is too restrictive.
A photographer only takes photographs.
A “visual artist” makes any sort of visual art. This can include:
- Paintings
- Abstract drawings
- Sculpture
- Photographs
- Digital or print art
“Visual”: We are visual creators and makers. We are fascinated by the visual world, and we strive to make visual images that inspire, uplift, and excite our viewer.
“Artist”: Yes, you are an artist. If you make stuff, you’re an artist.
The original word ‘poet’ (poets being the original artists) simply meant “maker”.
Therefore, a maker is an artist.
If you make … anything… you’re an artist.
And photographers are artists (photographers make photographs).
A visual artist makes visual art.
Visual art:pictures, photographs, or images that excite us.
Experiment with all forms of visual art
Don’t be stuck in the photography ghetto. Pick up a copy of ETERNAL RETURN TO CREATIVE EVERY DAY BOOK to learn how to sketch, draw, and build artistic confidence in yourself.
Personally, I’ve been experimenting a lot with digital illustration — using iPad and Procreate app.
The exciting thing about experimenting with other forms of visual art: I’ve been improving my photography (my primary form of visual art).
Visual artist exercises
To improve your visual acuity as a visual artist and photographer, take your favorite pictures, and deconstruct them. Sketch them, draw them, either digitally or on a piece of paper.
Personal branding
The benefit of being a modern photographer / visual artist:
You increase your extrinsic value.
Extrinsic value: what society, and the art world, and market thinks of you.
A photographer cannot sell their photos for much. But a “fine art” photographer can sell their photos for more money.
Even better — a “visual artist” will be able to sell their works for more money than “fine art photographer”.
Train your visual acuity
To train your “visual acuity” (your ability to analyze and deconstruct visual art)— study great visual artists from history. Personally, I love Piet Mondrian, Leonardo da Vinci, and Picasso the most.
Great artists steal
“Good artists copy, Great artists steal.” – Picasso
There is no shame of stealing inspiration from others.
So friend, as a visual artist — steal liberally.
But don’t just copy, take the inspiration you’ve got from the past, and ADD to it!
Steal from the past, but make your art even better, and more dope.
Make Visual art!
So friend, go forth, and make beautiful pictures and visual art that brings you joy. Don’t care what others think of you and your work.
BE BOLD,
ERIC
BECOME A MODERN PHOTOGRAPHER
Marketing, Branding, Entrepreneurship Principles For Success
MODERN PHOTOGRAPHER is your new philosophical and practical primer to succeed as a modern photographer in today’s digital world.
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