We all know that Apple, Apple devices are the best. Yet when it comes to competitors like Samsung, how can Samsung become cool and sexy?
My first thought is this; optimize and prioritize Samsung galaxy phones to be optimized for vlogging. This is a good strategy, as the native YouTube app works much better on android, when compared to Apple. There should be some sort of marketing focus that you could directly upload videos to YouTube directly from your phone, with the native YouTube android app.
Also, the colors need to be more unique. Also, Samsung should better focus that they are actually a Korean company, as Korean is cool and sexy now. For example, using Korean colors like Joseon Dynasty green, or KIMSEJEONG red.
Bixby?
It is not too late. Samsung must change the name of their digital assistant. Ain’t nobody could pronounce the word “Bixby”. Maybe call her “Sammie” (sounds like Samsung, and Samantha.) Or just “Sam”.
Simplify the lineup?
Nobody cares for the Samsung tablets. Just axe the line. Just double down on focus on smart phones.