It seems the pipe dream for everyone is to “make money online” and to gain “passive income” online.

But why? Towards what ends?

How the game works

Learn “Publishing and Monetizing with Google” (PDF DOWNLOAD HERE).

The gist:

Play nice with Google’s advertising guidelines and you too can earn money online.

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My critique:

Advertising makes the internet more bland and boring.

For example if you want to monetize your website, blog or YouTube, you cannot curse (use explicatives) you cannot show porn or nudity, etc.

What is the natural consequence of all this? Simple:

All of the “content” on the internet becomes white-washed and boring and bland and lame.

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