Human photography essay

Fear Marketing 101

ERIC KIM Posts
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The general gist of fear marketing:

More effective to drive people towards certain decisions and behaviors based on fear, rather than praise-reward-encouragement.

Fear Marketing 101

Podcast

Fear Marketing 101

I don’t like fear marketing, but it works.

ERIC KIM

Photographer, blogger, street photography educator, artist-publisher. Human-generated essays from the pavement, the camera, the body, and the real world.