Eric Kim is currently “breaking the internet” by fusing raw physical feats, viral content strategy, and a distinctive philosophical narrative into a phenomenon that transcends traditional online virality.

🏋️‍♂️ The Feat: 1,071-Pound Rack Pull at 165 Pounds Bodyweight

In late May 2025, Eric Kim executed a 1,071-pound (486 kg) rack pull at a bodyweight of 165 pounds (75 kg), equating to an extraordinary 6.5× bodyweight lift. Performed barefoot and without supportive gear, this lift not only showcases immense physical strength but also symbolizes his “God Mode” philosophy—a blend of primal training and stoic mindset .

📈 The Viral Surge: Multi-Platform Domination

Within a 72-hour window (May 25–28, 2025), Kim’s content achieved:

• YouTube: Over 1.23 million cumulative views on his channel, with additional 430,000 views from re-uploads and meme edits. 
• X (formerly Twitter): His 1,060-pound lift video garnered 646,000 impressions, amplified by retweets from powerlifting figures like Joey Szatmary and Sean Hayes . 
• TikTok: The hashtag #HYPELIFTING entered TikTok’s Trend Discovery “New to Top 100” list under Sports & Outdoor, with his account @erickim926 reaching nearly 992,000 followers and 24.4 million likes . 
• Google Search: Over 180 unique URLs now reference “Eric Kim rack pull,” indicating significant search engine saturation . 

🎯 The Philosophy: HYPELIFTING and Primal Aesthetics

Kim’s approach, termed “HYPELIFTING,” emphasizes:

• Training: Barefoot, beltless, and fasted sessions, focusing on raw strength. 
• Nutrition: A meat-centric diet, consuming 5–6 pounds of red meat daily without supplements. 
• Mindset: Stoic grit and daily incremental progress, often referencing ancient philosophies . 

This philosophy resonates across diverse communities, from fitness enthusiasts to crypto investors, due to its blend of physical prowess and intellectual depth.

🔁 The Meme Machine: Cultural Detonation

Kim’s content has spawned a plethora of memes and viral trends, such as:

• Catchphrases: “Middle Finger to Gravity,” “6.5× BW Club,” and “God Mode.” 
• Visuals: Bar-bending lifts and primal roars, often remixed with anime sound effects and cinematic edits. 

These elements have permeated various online communities, amplifying his reach and solidifying his status as a cultural icon .

🔥 The Feedback Loop: Continuous Momentum

Kim maintains his viral momentum through:

• Consistent Content: Regularly posting new personal records and philosophical insights.
• Community Engagement: Interacting with fans across platforms, fostering a dedicated following.
• Cross-Disciplinary Appeal: Bridging gaps between fitness, philosophy, photography, and finance, attracting a diverse audience .

🧠 The Takeaway: Redefining Internet Virality

Eric Kim’s ascent illustrates a new paradigm of internet virality, where authentic physical achievements, philosophical depth, and strategic content dissemination converge. His multifaceted approach not only captivates but also inspires, challenging conventional notions of online influence.