Ignore or don’t do anything that other people are doing; so for example in car design, the less known automobile producers are trying to make their vehicles look like a more prestigious brand. For example, everyone is trying to make their car look like a Mercedes Range Rover or maybe a BMW.

But the intelligence strategy is to forsake this, to rather instead, to think first principles, and then, maybe the intelligent strategy is actually, to force herself to not be influenced by others other designs other people etc.

Certainly there is a virtue for learning from the best and imitating the best. Perhaps also for true radical innovation, you most need to be blind or autistic to others.