my personal thought is that it is not money which is the issue; technically with credit, financing, whatever… The modern day America can “afford “anything. For example it looks like Apple is now the new modern day loan; any poor person in America can afford the newest iPhone pro, Monthly payments of $50 or whatever into perpetuity.

Even Tesla; I think you could lease a brand new Tesla model three for only $329 a month. Any and every single modern day American can afford that.

Therefore, my suggestion and thought:

Realize and recognize that people are not as price sensitive as you might think… either, you just gotta make something so incredibly desirable, want to desire it… and people will bend heaven and earth in order to get it?

Therefore, focus on creating things value, things that people really really want.

For example, I’m now in the position that I could essentially afford anything. Now that I can afford everything, it really shows that honestly… there’s really nothing out there that I truly desire anymore, because it is all mediocre.