Humans are anti truth
Jeff Bezos(01:28:44) And take you back in time 10,000 years and you’re in a small village. If you go along to get along, you can survive. You can procreate. If you’re the village truth-teller, you might get clubbed to death in the middle of the night. Truths are often… They don’t want to be heard because important truths can be uncomfortable, they can be awkward, they can be exhausting.
The world is always shifting
Proxies for certain metrics?
Which metrics are useful to follow, which aren’t?
Always starting afresh ***
Don’t get trapped by history
Don’t get trapped by dogma
Everyday is a metaphorical birth and rebirth
Don’t be stuck with notions of “self constancy”. Self consistency is also a trap
Everyday,,, carte blanche figure out what you want to do?
Jeff Bezos(01:21:56) It’s really a very simple, and I think age-old idea about renewal and rebirth and every day is day one. Every day you are deciding what you’re going to do and you are not trapped by what you were or who you were or any self-consistency. Self-consistency even can be a trap. And so day one thinking is we start fresh every day and we get to make new decisions every day about invention, about customers, about how we’re going to operate. Even as deeply as what our principles are, we can go back to that. It turns out we don’t change those very often, but we change them occasionally.
(01:22:49) And when we work on programs at Amazon, we often make a list of tenants. And the tenants are… They’re not principles, they’re a little more tactical than principles, but it’s the main ideas that we want this program to embody, whatever those are. And one of the things that we do is we put, “These are the tenets for this program and parentheses.” We always put, “Unless you know a better way.” And that idea, “Unless you know a better way,” is so important because you never want to get trapped by dogma. You never want to get trapped by history. It doesn’t mean you discard history or ignore it. There’s so much value in what has worked in the past, but you can’t be blindly following what you’ve done. And that’s the heart of day one, is you’re always starting afresh.