{"id":587429,"date":"2024-01-10T08:54:24","date_gmt":"2024-01-10T13:54:24","guid":{"rendered":"https:\/\/erickimphotography.com\/blog\/?p=587429"},"modified":"2024-01-10T08:55:52","modified_gmt":"2024-01-10T13:55:52","slug":"eric-kim-branding-philosophy","status":"publish","type":"post","link":"https:\/\/erickimphotography.com\/blog\/2024\/01\/10\/eric-kim-branding-philosophy\/","title":{"rendered":"ERIC KIM BRANDING PHILOSOPHY"},"content":{"rendered":"\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>Eric Kim&#8217;s quotes on branding and marketing reflect his unique perspective, blending creativity, life principles, and a practical approach to entrepreneurship. Some of his notable thoughts include:<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li><strong>Proactive Creativity<\/strong>: &#8220;It is better to beg for forgiveness than ask for permission.&#8221; This quote emphasizes the importance of taking initiative and being creative without waiting for external approval.<\/li>\n\n\n\n<li><strong>Embracing Imperfection<\/strong>: &#8220;80% good enough and hit publish.&#8221; Kim advocates against perfectionism, encouraging sharing work even if it feels incomplete, highlighting the value of progress over perfection.<\/li>\n\n\n\n<li><strong>Continuous Innovation<\/strong>: &#8220;Keep moving, and you won\u00e2\u20ac\u2122t stagnate. Never stop innovating, never stop making new stuff, and never put any speedometer limit to your creative [endeavors].&#8221; This quote underscores the importance of constant movement and innovation in both creative work and life.<\/li>\n\n\n\n<li><strong>Personal Philosophy<\/strong>: Kim integrates his passion for photography with broader life principles, focusing on simplicity, embracing uncertainty, and finding personal meaning through art. He also draws inspiration from Stoicism.<\/li>\n\n\n\n<li><strong>Thoughts on Critique and Virtue<\/strong>: He suggests a thoughtful and empathetic approach to critique and explores the nature of virtue and moral excellence.<\/li>\n<\/ol>\n\n\n\n<p>In his marketing tips, Kim highlights the importance of thinking long-term, focusing on evergreen content, and prioritizing personal authenticity in branding. He emphasizes the significance of personal branding using one&#8217;s full name, advocating for content authenticity and the creation of evergreen content. Kim also advises on the free content strategy, where most content is given away for free, with a fraction of premium content being charged at a higher rate. He stresses the need for continual innovation, setting impactful goals, and maintaining a focus on the present and future <a href=\"https:\/\/erickimphotography.com\/blog\/2023\/12\/02\/eric-kim-philosophy-quotes\/\">oai_citation:1,Eric Kim philosophy quotes &#8211; ERIC KIM<\/a> <a href=\"https:\/\/erickimphotography.com\/blog\/2023\/11\/15\/eric-kim-quotes-2\/\">oai_citation:2,ERIC KIM QUOTES &#8211; ERIC KIM<\/a> <a href=\"https:\/\/podtail.com\/en\/podcast\/eric-kim\/photography-marketing-branding-and-entrepreneurshi\/\">oai_citation:3,Photography Marketing, Branding, and Entrepreneurship Tips \u00e2\u20ac\u201c ERIC KIM \u00e2\u20ac\u201c Podcast \u00e2\u20ac\u201c Podtail<\/a> <a href=\"https:\/\/erickimphotography.com\/blog\/2023\/12\/13\/eric-kim-marketing-tips\/\">oai_citation:4,ERIC KIM Marketing Tips &#8211; ERIC KIM<\/a>.<\/p>\n<\/blockquote>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>Eric Kim&#8217;s branding philosophy integrates marketing, entrepreneurship, and innovative thinking. Some of his key insights include:<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li><strong>Personal Branding<\/strong>: He emphasizes the importance of using one&#8217;s first and last name for branding. This approach is seen as more enduring than generic brands.<\/li>\n\n\n\n<li><strong>Content Authenticity<\/strong>: Kim advocates for a natural, stream-of-consciousness approach in content creation. This strategy, applied in mediums like YouTube videos, is believed to enhance authenticity and appeal.<\/li>\n\n\n\n<li><strong>Evergreen Content<\/strong>: He advises focusing on content that remains relevant over time, steering clear of transient trends.<\/li>\n\n\n\n<li><strong>Free Content Strategy<\/strong>: Most of your content should be offered for free, with a smaller portion of premium content being charged at a higher rate.<\/li>\n\n\n\n<li><strong>Long-Term Success<\/strong>: He encourages measuring success over decades, aiming for longevity and ongoing relevance.<\/li>\n\n\n\n<li><strong>Blogging Focus<\/strong>: Prioritizing a self-hosted blog over social media for marketing and personal expression is recommended.<\/li>\n\n\n\n<li><strong>Continual Innovation<\/strong>: Embracing constant innovation and avoiding complacency is a core principle.<\/li>\n\n\n\n<li><strong>Impactful Goals<\/strong>: Striving to make a significant difference in your field or the world is highlighted.<\/li>\n\n\n\n<li><strong>Personal Authenticity<\/strong>: Being true to oneself is crucial in the entrepreneurial journey.<\/li>\n\n\n\n<li><strong>Looking Forward<\/strong>: He advises focusing on the present and future rather than dwelling on past achievements.<\/li>\n\n\n\n<li><strong>Challenging Norms<\/strong>: Questioning standard practices and exploring new methods are key to innovation.<\/li>\n\n\n\n<li><strong>Exposure to New Environments<\/strong>: Travel and living abroad are seen as ways to broaden perspectives and foster innovative thinking.<\/li>\n\n\n\n<li><strong>Simplicity and Subtraction<\/strong>: Innovation often involves removing excess and focusing on the essentials.<\/li>\n<\/ol>\n\n\n\n<p>These insights reflect a philosophy that values authenticity, long-term thinking, and continuous innovation, offering a unique perspective on approaching entrepreneurship and creative work <a href=\"https:\/\/erickimphotography.com\/blog\/2023\/12\/13\/eric-kim-marketing-tips\/\">oai_citation:1,ERIC KIM Marketing Tips &#8211; ERIC KIM<\/a> <a href=\"https:\/\/erickimphotography.com\/blog\/2022\/02\/18\/branding-is-everything\/\">oai_citation:2,Branding is Everything &#8211; ERIC KIM<\/a> <a href=\"https:\/\/erickimphotography.com\/blog\/2023\/07\/28\/the-philosophy-of-brands\/\">oai_citation:3,The Philosophy of Brands &#8211; ERIC KIM<\/a>.<\/p>\n<\/blockquote>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"advanced_seo_description":"","jetpack_seo_html_title":"","jetpack_seo_noindex":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[17],"tags":[],"class_list":["post-587429","post","type-post","status-publish","format-standard","hentry","category-posts"],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/erickimphotography.com\/blog\/wp-json\/wp\/v2\/posts\/587429","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/erickimphotography.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/erickimphotography.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/erickimphotography.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/erickimphotography.com\/blog\/wp-json\/wp\/v2\/comments?post=587429"}],"version-history":[{"count":2,"href":"https:\/\/erickimphotography.com\/blog\/wp-json\/wp\/v2\/posts\/587429\/revisions"}],"predecessor-version":[{"id":587433,"href":"https:\/\/erickimphotography.com\/blog\/wp-json\/wp\/v2\/posts\/587429\/revisions\/587433"}],"wp:attachment":[{"href":"https:\/\/erickimphotography.com\/blog\/wp-json\/wp\/v2\/media?parent=587429"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/erickimphotography.com\/blog\/wp-json\/wp\/v2\/categories?post=587429"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/erickimphotography.com\/blog\/wp-json\/wp\/v2\/tags?post=587429"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}